7 Celebrity Underwear-as-Outerwear Looks Proving Intimates Are Having Their Moment in 2026

Cold weather has never really stopped the underwear-as-outerwear movement, and 2026 is making that very clear. From Tokyo to Paris to São Paulo, some of the biggest names in pop culture have been stepping out in lingerie-inspired looks that are difficult to layer over, and frankly, why would you want to?

Here are seven celebrity lingerie moments that were handpicked by our bra fitting and styling team at Brarista.

The "eBay Rare Find" Look

Chappell Roan and her stylist Genesis Webb recreated Cyndi Lauper's iconic newspaper skirt look four decades on, pairing it with a vintage crystal halter top sourced from eBay. It is a moment that proves that the best lingerie-adjacent styling does not always require a big budget.

The "Futuristic Neon" Look

Tyla took Fleur du Mal's signature All Star Demi Bra to Tokyo in an exclusive lime green and fuchsia colourway, styled by Ronnie Hart. The result was a kind of maximalist, almost cyber-pop take on lingerie-as-fashion. Fleur du Mal has been consistent in positioning their bras as pieces designed to be seen, and this moment landed right.

The "Straight-Out-of-Runway" Look

Sabrina Carpenter wore Prada's Spring 2026 Look 46 in New York, straight off the runway and onto the street. Carpenter has become one of the most consistent voices for this kind of styling, and there is something interesting about the fact that she consistently pulls it off to perfection. Confidence is the point!

The "Subtle But Still on Trend" Look

Not everyone wants to go full Sabrina Carpenter, and Halle Berry's take proves you do not have to. A sheer black top worn beneath a structured pinstripe blazer is the more wearable entry point into the trend, and it is arguably the most influential interpretation precisely because more people will actually try it.

The underwear-as-outerwear movement works at every intensity level, and we suspect that the brands that offer pieces that sit in this "visible but versatile" space would capture a much wider audience than those that only cater to the bold end of the spectrum.

The "I Dare You to Recreate" Look

Hailey Bieber wore butter yellow satin underwear with a long-sleeve windbreaker at Saint Laurent's Paris show, and the pairing is the kind of combination that should not work on paper. Satin lingerie and athletic outerwear sit at completely opposite ends of the dressing spectrum. And yet, the contrast is exactly what makes the look so compelling.

The "Bold Y2K" Look

Dua Lipa layered Fanci Club's ruby lace bra over a strapless lavender corset in Brazil, finishing the look with purple Jimmy Choo heels and a cheetah print Maison Margiela bag. Every element is fighting for attention and somehow it all holds together. Wearing a bra over another garment rather than beneath it flips the whole logic of how intimates are supposed to function, and we love this playfulness!

The "Straight Out of Bed" Look

Rosé and Lily Collins both chose Anthony Vaccarello's lace-trimmed Saint Laurent loungewear for recent appearances, though in different colourways. The sleepwear-as-daywear aesthetic has been building alongside underwear-as-outerwear, and we cannot conclude which of these we like more.

About Brarista

Brarista is the world's first AI-powered bra fitting chatbot platform designed specifically for lingerie retail. By merging advanced AI technology with professional bra fitting expertise, Brarista tackles the long-standing challenge of incorrect sizing that affects the vast majority of lingerie shoppers online.

Unlike generic chatbots or simple measuring tools, Brarista offers deep lingerie specialisation through professionally designed fitting quizzes, deep learning algorithms, and conversational AI that understands the nuances of bra fitting. From sister sizing to brand-to-brand conversions, from occasion-based recommendations to understanding body changes throughout life stages, Brarista delivers boutique-level service at scale.

The platform is already helping brands reduce returns by up to 21%, increase conversion rates by 5x, and boost average order values by 34%. More importantly, it's helping shoppers find bras that actually fit, building confidence and trust in online lingerie shopping.

Book a demo to discover how Brarista can transform your lingerie retail experience.